Thursday, March 3, 2011

FREE TO PARTICIPANTS - 2011 MGI Membership Benchmarking Survey

For the third year in a row, Marketing General Inc. (MGI) is conducting in-depth research to benchmark the practices used by associations in recruiting, engaging, and renewing members.

Please take a few minutes to complete this questionnaire about how your association manages membership marketing. All individual responses to this research will be kept strictly confidential. No specific responses will be attributed to any individual or association without your specific written consent.

To participate please click on the following link:

To thank you for participating, MGI will provide you with a copy of our final survey report. The 2011 Membership Marketing Benchmarking Report will provide valuable findings and recommendations based on results from this year’s research and trend analysis from the 2010 survey.

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